Author: fireworks
What’s a Picture Really Worth in Real Estate?
As the busy season approaches, I’ve been updating my site and browsing real estate listings. One thing stands out: so many high-value properties, even million-dollar listings, suffer from poor-quality images. Why would agents settle for low-grade photos that fail to present homes in their best light? For around $150, even a few well-composed images can…
-
Evolution of Real Estate Marketing: Are You Keeping Up?
Marketing strategies in real estate are constantly evolving, and understanding their impact on property sales is critical. Inspired by Herzberg’s Theories on Motivation, I’ve been thinking about how real estate activities can be categorized into three distinct groups: How Real Estate Marketing Strategies Are Shifting The marketing landscape is always changing, and the tools that…
